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In the ever-evolving world of fitness, where innovation meets dedication, the partnership between Plus Fitness and Into Wellness Pvt. Ltd. emerges as a beacon of excellence.
Introducing Plus Fitness
Originating from Australia in 1996, Plus Fitness has expanded its reach across three countries – Australia, India, and New Zealand. With an impressive track record of opening a new gym every 21 days globally, Plus Fitness has solidified its reputation as a leader in the fitness franchise industry. Plus Fitness provides individuals with access to over 300 gyms worldwide. Their facilities boast state-of-the-art equipment and seasoned personal trainers, facilitating the achievement of fitness objectives with greater efficiency. Additionally, a range of X-Cell classes and a complimentary fitness app are available to assist in commencing the fitness journey.
Owned by VIVA Leisure, the brand distinguishes itself with its commitment to providing high-quality fitness solutions at affordable prices, making wellness accessible to all. Plus Fitness’s budget-friendly concept, complemented by its unique selling points of 24/7 accessibility, rapid return on investment (ROI), and low ongoing costs, has earned accolades from esteemed platforms such as SiliconIndia, Forbes, and Franchise India Brands.
Journey to India
Embarking on a transformative journey from Australia to India, Plus Fitness has ventured into the thriving fitness industry of the country. With a steadfast focus on enhanced fitness and well-being from inception, this fitness franchise is committed to promoting a culture of health. The growing interest among Indian fitness enthusiasts towards prioritizing health and fitness has served as a catalyst for Plus Fitness to enter the Indian fitness sector.
Role of Into Wellness
In parallel, Into Wellness has been reshaping the norms of fitness equipment manufacturing. With a focus on superior biomechanics, appealing aesthetics, durability, and reliability, Into Wellness has established itself as a leading international gym equipment brand. Teaming up with REALLEADER USA, Into Wellness has built a robust distribution network spanning over 60 countries, with more than 8000 installations worldwide.
The Driving Force
Ritesh Mahindrakar, a Mechanical Engineering Gold medalist and certified Six Sigma Black Belt, boasts over 14 years of extensive experience with multinational giants like LG Electronics in South Korea, Nokia India Private Limited, Wipro Limited, and Force Motors, prior to establishing Into Wellness. Drawing from his tenure in South Korea, China, and Canada, Ritesh brings to the table a highly professional demeanor and exemplary work ethic.
His illustrious career path serves as a guiding beacon for all, instilling a sense of focus and determination. Leveraging his robust educational background, diverse professional journey, and exposure to global manufacturing and business standards, Ritesh spearheads the growth trajectory of Into Wellness, positioning it as a world-class entity.
Manufacturing & Processing
The brand’s unwavering commitment to excellence is evident in its world-class facility located in Chakan, Pune, which serves as a testament to its dedication to creating top-of-the-line fitness solutions.
Their factory strictly adheres to the highest standards of quality, employing process automation, advanced manufacturing technology, and systems benchmarked to the Toyota Production System (TPS) to ensure consistent quality across every unit of equipment manufactured. Equipped with sophisticated machinery, precision manufacturing is guaranteed.
Through a technical collaboration with a global leader in professional strength equipment, they have gained access to advanced manufacturing know-how. Their world-class designs prioritize precise bio-mechanics, accurate range of motion, and exceptional durability.
Only high-quality raw materials, rigorously tested and sourced from conscientious suppliers, are utilized in production. To bolster their commitment to environmental sustainability, the plant is powered by 100 KW solar panels and features a rainwater harvesting system.
A dedicated team oversees quality assurance, vendor quality management, and product and process quality management, highlighting the paramount importance placed on quality control within the factory. The culture of quality management and a ‘right at the first time’ approach are deeply ingrained in the company’s DNA, reflected in the dedication of every employee.
The Partnership
The alliance between Plus Fitness and Into Wellness marks a significant milestone in the fitness landscape. By leveraging Plus Fitness’s extensive network and Into Wellness’s state-of-the-art equipment, this partnership aims to redefine the fitness experience for enthusiasts worldwide.
One notable manifestation of this collaboration is the installation of Plus Fitness gyms equipped with Into Wellness’s cutting-edge equipment in Morbi, Gujarat. The overwhelmingly positive feedback from customers underscores the success of this collaboration, highlighting the seamless integration of quality fitness solutions and unparalleled service.
