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While starting a gym may seem like an exciting and rewarding venture, the reality is that while demand for fitness continues to rise in India, people are also becoming more aware of the need to spend money on their health. However, despite this overall positive business climate, the vast majority of gyms will close after two to three years of operation, due not to a lack of demand but rather to a history of avoidable business errors. Success in running a fitness facility requires much more than a simple desire to help others get fit – there is also a....